If you’ve used Topsy before, am sure you know that it can be used to view content that are extremely popular over a period of time and here lies the magic of Topsy.
Hence in this guide with the images I will explain to you a step by step guide on how you can use Topsy to generate incredible content that people are willing to link to.
Step I: Log into Topsy Website
To do this simply key in www.topsy.com into your task bar menu-doing this will bring up the website you see below.
This is the home page of topsy and as you can see there are several mini tabs just under the white search bar. This various buttons helps you tweak your search as you deem fit. But for the sake of crafting linkable content I’ll be focusing on the Link Tab.
Step 2: Select The Link Tab
Step 3: Put Your Keyword Into The Search Bar
Once you have put in your keyword, the next thing for you to do is to click the search button that resembles a yellow bat with a white hole in the centre.
When you click this button- a list of content is shown; however, this link I put in displays “few links”. This is not the end of the road for that keyword.
Because if you view the left hand of the bar you would see that the Latest Result section shows that the links is fixed at "last 10 days". And this is something that you will need to tweak.
Step 4: Tweak Your Results
If you want to write trending topics that people will link to, you can limit your results to few days. But if you’re looking to create ever green articles that people would definitely love to link to, it’s best to shift the date to all time.
Once you do this, another string of result will come up.
In the example below we can see:
Top Ten Women Perfume 2012.
Top 10 Bestselling Perfumes For Women 2013
With these lists of content, you can then use your creative mind to tweak the title.
Step 5: Tweak the Title
For the above titles, you can tweak it to become Top 20 Best Perfume for Women in 2014
Or you could add a bigger list and name it 18 Bestselling Celebrity Perfume Brands for Young Women.
Step 6: Create The Content-Use Amazon
So once you gotten a title to work on, the next step is for you to create the content.
One unique way of doing this is to use the twitter handles of celebrities and ask them to mention two of their best perfumes they love. When you take the time to ask a couple of celebrities this question- you would certainly get responses from a couple of them.
List the names they’ve given you. Then find a review of each of the perfumes listed. You can use Amazon to get genuine review.
write the post including the embedded tweet of the celebrity.
Once done, it’s time to promote your content.
7. Reach Out To People-Use Ahrefs.
To get the best out of your promotion, you had want to reach out to those sites that linked to your competitor. To do this you had have to use Ahrefs.
How To Use Ahrefs
To use Ahrefs, simply put in www.ahrefs.com into your window. Once you’ve done this, you would see the site as shown below.
Just key in the link of your competitor article and click the search link button, and then the external link tab.
Once you do this, the sites that linked out to your competitors would be visible. You can then export this links into a spread sheet.
In your spread sheet, select one link per website; list them and reach out to them with your fabulous content.
For your outreach, you can use this format.
I stumbled on your site: (Website Name) and found this well written article: (The Article Title).
I found you mentioned (Competitors Article Name). Just wanted to say the article inspired me to create a more detailed one (Your Url)
Would be quite nice, if you consider linking to the article. Do have a great day
Now is the time for you to go create that winning content. Don't forget to drop of a comment on what other strategy you've used in the past to create link bait content