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Monday, December 15, 2014

Sweet Ways on How to Send Massive Traffic to Your Food Blog


Driving traffic to one's food blog can be a difficult task; it's one  the most important part of blogging.


It gives new and old bloggers sleepless night.


You may have asked yourself, what can I do? What steps can I take to draw traffic to my blog? Or How Can I drive people to my site?


Before I tell you what step to be taken, I will like to ask this question, are you passionate about owning a food blog? Or are you into it because your friends are blogging in that niche?

If your answer, is not the first, then go rediscover where your passion lies.

This is because blogging can sometimes become challenging. Will you be able to maintain the rat-race or would you give up?


10 Great Tips on How to Drive Traffic to Your Food Blog

Monday, December 8, 2014

How Neil Patel Preserved His Integrity After The Instagram Fiasco


In our quest to make money or to make the world a better place, you and I are sometimes faced with a dilemma-the option to compromise our values, and get immediate benefit or stick to our values, suffer the consequences while keeping our integrity intact.

While compromising one’s value may achieve a seeming benefit, series of compromises has the ability to dent one’s reputation.

This is why a Japanese proverb says:

The reputation of a thousand years may be determined by the conduct of one hour.
This goes to show that a single bad choice has the ability to destroy a lifetime’s worth of integrity.


Is it worth the risk?

“Trust me; the scandal scarred former boy wonder said. No way, responded California’s highest court.”….CNN

This is despite Stephen Glass claim to showing genuine remorse.


The Neil Patel Experience

As a serial entrepreneur, Neil has been known for his trademark giveaways and his love for testing- all geared towards reinforcing his brand and generosity.

In his desire to continue with the tradition of being a leader in the field of content marketing and SEO, Neil unleashed the controversial article: What Spending $57,000 on Instagram Taught Me.

Why Controversial?

Neil in the above post shared the exact strategy he used in landing over 111,000 followers.


The controversy arose as a result of Neil’s use of semi nude photos of women in the give-away he organized on Instagram-a giveaway which was inconsistent with his brand values: a campaign that almost smeared his integrity.

If you are wondering how important integrity is, you need to understand that integrity is the currency of trust. It enables us gain the trust of our customers, colleagues’ and our team and also helps us create a consistent brand identity.


According to Mind Tool, for you to preserve your integrity you need to:

i. Define you values


ii. Analyze every choice you make

iii. Encourage integrity.


However, we as humans are not infallible and are susceptible to make mistakes.

The question then is what did Neil do that helped preserve his integrity after he made the mistake?

As I highlighted in the post: How To Protect Your Integrity; Neil did the following:


1. Acknowledged his Mistake



2. Apologized for his mistake



3. Worked at correcting the reservation made concerning the campaign
- He deleted the images that were in contrast with his brand


4. Acted on Suggestion Made In the Comment
- gave away an undisclosed sum of money to an organization




Result

1. The brand did not suffer a noticeable change-Comment level did not decline




2. Readers appreciated his humility and ability to listen



Lessons Learnt

As entrepreneurs, readers, and bloggers it is important you define your values and stick to it. And where you make mistakes: acknowledge them, apologize for the mistakes and take concrete steps to win back the heart of your audience.

Are there any other lessons you've learnt from this case study? Please share them with us

Friday, November 28, 2014

The Irresistible Power of Story Telling in Businesses




Story telling has fashioned civilization, destroyed cultures and built up nations.
Through stories people have been persuaded, inspired and nudged to act out a vision.

Through storytelling, the blacks of America believed the Martin Luther’s vision, keyed into the “I had a Dream speech” and set themselves free from the shackles of racism; hence, releasing them into a just society where people are not judged by the colour

Saturday, November 22, 2014

How to Get Sacked From Your Job, Move to Paradise and Get Paid to Change Lives


Do you have a dream of leaving your suffocating job in order to embrace the life of freedom?
Not to live in the trapping of sumptuous wealth, but to have time for yourself, your families and to do what your heart desires.

You want to quit that job, because it chokes your very soul.
You want to because you feel depressed.
You want to because you feel yourself snapping, just a thin line-a brittle thread holding together what remains of your quest to live.

It’s a dream, and you feel it’s impossible-that you don’t have what it takes to break free.



But, is it True?

No, it isn’t.

I know what your mind is saying to you… Do you doubt? Okay let’s see…
I don’t have the writing bone.
I can’t be successful as Ryan Biddulph.
I don't have the time to do this

Do you really think it’s true?

Do you really think your excuses are not just the imagination of a tattered mind, perhaps unleashed on you by the circumstances of your life?

Well you feel blogging success lies in the realm of infatuation. Not in the real world.
Then I think it’s time I share a story, a story of a blogging friend.

How Ryan Was Sacked


Ryan, was a security guard at Maher Terminals, had no time to himself and had wanted to quit his job, but an ingrained fear-the fear of quitting held him bound- a fear that he couldn’t break loose from-until God through Maher, downsized him.

Now, Ryan is able to live a life of island hopping. And he shares his experience in: How To Retire To A Life of Island Hopping.

What It Says?

Your Attitude

In chapter one, +Ryan Biddulph  espoused the important of having a positive mindset.

A positive mindset is what would make you take that uncomfortable decision. It is what will make you fight your inner demons-and get started on accomplishing your dreams even if you are married.

It’s what will make you see your dreams as a bigger purpose than just money itself.

Chapter two dwells on the need to be focused-Ryan talked about having a blog on Perez Hilton and +Darren Rowse at the same time.

What’s the end result?

Confusion.

To ensure you don’t confuse your audience, you need to define your blog purpose. Defining your purpose bonds you to your audience as your audience are hyper targeted.

To tell you the truth, it wasn’t easy for Ryan to accomplish. However, through meditation and not fearing to let go of the past, Ryan was able to define his purpose.

If you look at his blog-bloggingfromparadise, you get to see the oozing purpose of the site-which is reflected by rich images of his journey.

If you are having a challenge defining your purpose, Ryan’s book does a great job of sharing his journey, and gives practical insight on how you can achieve it.

Landing A Guest Post Without Asking

Landing a guest post is not an easy ride on popular blogs even when you pitch them a marvelous idea-because you are fighting an insane amount of competition.

But Ryan was able to accomplish this and in this book he shared the exact strategy he used to land one on Problogger.net even when he didn’t ask them.

Branding


To achieve uber success, branding is an important perquisite. Achieving this is another challenge altogether. But doing this isn’t impossible. All it takes is creating your voice and sharing your experience. That’s why you can’t write like Ryan or speak like him.

You just have to be you. You just have to be a better you. And you just have to spread your magic to your target audience.

Impossible!!!

Nope! Not In Any Way.

In his book, Ryan shares ways you can become a better you-ways to remove the poison lurking in the corner of your heart and live a life that is freeing.

Using a Robot To Achieve Success


Achieving success by manually connecting to people is uber important but you need to understand that if you continue this way- you will become tired, drained and burnt out.
And this is what made Ryan fall in love with automation.

N/b
In as much he fell in love with automation-Ryan doesn’t automate all his social activities. The book shares the strategy he used on facebook to drive massive engagement

Features Versus Benefit


In chapter 6, Ryan talked about what it takes to get your e-book in the market and how to make it a runaway success…

The secret is for you to: sell a dream, sell a benefit, but don’t sell a feature.

Personal Development


In page 45 Ryan shares; how you can reshape a broken life, a life of no vision, a life of fear?

According to Ryan, it’s all about Personal development--- it’s about unleashing the flow of creativity locked within you, through eye-opening strategies.

In Chapter 8 he shares how he battled fear, and how he was able to give it a “knock down” punch...I didn’t say knock out because fear will always rear its ugly head, but you have a job to do, you just have to knock it down whenever it finds its way up.

So are you seeking to live in the jungle of Costa Rica, get 5000 facebook friends or land yourself over 29000 twitter followers?

Or

Do you desire to become a freelance writer, a connection wizard or to land an awesome Testimonial from +Yaro Starak  and +Chris Brogan?

Then get the book

So you can quit your job and become a professional blogger
So you can travel around the world and live life to its fullest
And so you can find time to be an amazing dad or mum to your wonderful children.

Monday, November 17, 2014

The Nearly Ultimate Quora Guide to Driving Traffic to Your Blog

For any business to become successful-traffic is needed. This is true for both offline and online businesses. It is because of my love to solve traffic problems of new website owners that I am putting together this guide called the Nearly Ultimate Quora Traffic Guide.


If however, you have not heard of Quora before, let start with the definition.

Quora Definition

 

This is an online question and answer community just like Yahooanswers. Its difference lies in the fact that members of the community have the ability to vote up or vote-down an answer. Secondly members of Quora are professionals in their chosen niche.
This is what makes Quora different from Yahoo answer.

How to Sign Up to Quora

You can sign up to Quora using either your e-mail or face book or twitter profile. This is a plus as it shows that people on Quora are real people-compared to those of Yahoo answers.
If you decide to use your social media profile to register, you’ll be required to authorize the app-which you’ll need to accept- in order to start using Quora.

how to, drive traffic


How to Use Quora to Drive SEO Traffic

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