9 Psychological Hack to Increase Conversion.

Here are nine psychology secrets that will increase your sales conversions, along with examples of how to use each one:

1. Use Social Proof

Use social proof to show that others have bought or used the product and are happy with it. 

For example, you could show customer reviews or testimonials on your website, or display a "featured in" section with logos of popular publications that have reviewed your product.

2.Benefits over Features.

Highlight the benefits and value of the product to the customer, rather than just its features. 

For example, instead of just listing the specifications of a camera, you could show the customer how it can help them capture beautiful photos of their family and memories.

3.Deploy FOMO

Use scarcity and urgency to create a sense of FOMO in the customer. For example, you could offer a limited-time discount or only have a certain number of spots available in a course. This encourages the customer to make a decision quickly before they miss out

4. Create and Tell Powerful Stories.

Use storytelling to create an emotional connection with the customer. For example, you could share a personal story about how the product has helped you or someone you know, or use storytelling in your marketing materials to illustrate the benefits of the product.

5. Insert CTA's

Use a clear and simple call-to-action (CTA) to tell the customer exactly what you want them to do next. For example, you could use a button or link that says "Buy now" or "Sign up" to make it easy for the customer to take action.

 

6.Get Testimonials

 

 Use testimonials from satisfied customers to build trust and credibility in the product. For example, you could feature customer reviews on your website or social media, or share quotes from customers in your marketing materials.

7. Make Use of Visual Cues

Use visual cues, such as color and imagery, to help guide the customer's attention and make the product more appealing.

 For example, you could use vibrant colors and attractive product photos to draw the customer's eye and create a sense of desire for the product.

8.Introduce Personalized Recommendations

Use personalized recommendations to show the customer products that are specifically tailored to their interests and needs. 

For example, you could use a recommendation engine on your website to show the customer products based on their browsing history or previous purchases.

9. Power your Sales with Exclusivity

Use a sense of exclusivity to make the customer feel special and valued. For example, you could offer a VIP program or exclusive access to certain products or events to customers who make a purchase. 

This can help to create a sense of belonging and increase the customer's desire for the product.